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Common Core

In this video series, various executives from America’s top textbook publishing companies were captured on camera admitting that Common Core is about the money, and not the children. One high ranking executive said “I hate kids, it’s all about the money.”   The Common Core videos expose how the book publishers are all about the money with no regard for the actual needs of our children, and how corporate cronyism and underhanded political deals have contributed to Common Core’s massive disruption and the unraveling of America’s educational fabric. It also reveals how taxpayer dollars are used with little accountability to enrich the major book publishing companies.

Part 1

Undercover Common Core Vid: Executive Says “I hate kids…it’s all about the money”

In this video, Project Veritas journalists visit with America’s top textbook publishing companies, the moneymakers of Common Core, in an effort to expose how crony capitalism is taking over America’s educational system. Shockingly, our journalists caught a publishing executive mocking her own industry. Dianne Barrow, the West Coast Accounts Manager for Houghton-Mifflin Harcourt was caught on camera saying, “You don’t think that the educational publishing companies are in it for education do you? No. They’re in it for the money. The fact that they have to align the educational standards is what they have to do to sell the books.” Barrow reveals how the textbook industry prioritizes profits over students.“It’s a joke,” a Brooklyn, NY teacher confirmed in the undercover video. “It’s all a money game.”

After explaining how Common Core is overwhelmingly profit driven, Barrow went on to say, “I hate kids. I’m in it to sell books. Don’t even kid yourself for a heartbeat.”


Dianne Barrow FIRED.

Dianne Barrow was fired from Houghton-Mifflin Harcourt upon release of Project Veritas videos. PV

Part 2

Undercover Common Core II: Another Top Publishing Executive: “It’s never about the kids”

This video shows an account executive at Houghton-Mifflin Harcourt, the country’s second leading textbook publishing company and profiteer of Common Core, admitting that Common Core is never about the kids.

“It’s never about the kids,” is how Houghton-Mifflin Harcourt Strategic Account Manager Amelia Petties reveals how the textbook industry prioritizes profits over students, echoing the comments of her colleague Dianne Barrow who was featured in the first Project Veritas Common Core video of this series. Barrow’s employment with Houghton-Mifflin was terminated at the time of the release of that video.After admitting that Common Core isn’t about the educational welfare of children, Petties explained how lucrative Common Core has been for the textbook publishing companies, saying, “There’s always money in it.” Petties also suggested that changing the name of Common Core may be helpful in making textbook publishers more money by saying, “And slapping a new name on it, which in my case, I hope they do…Let’s do it…I can sell a shit ton of training around whatever you’re calling it.” “Common Core, just another fad. I mean it’s the same stuff we have been teaching forever, they just packaged it different. Sparked it up, put some glitter on it and it is now the Common Core,” stated Katrina Myers, a teacher in Klamath Falls, OR. “That’s another money making machine,” a Colorado teacher confirmed in the video, talking about Common Core.


Petties FIRED.

Amelia Petties was fired upon the release of Project Veritas videos. PV

Houghton-Mifflin Harcourt Statement

HMH released the following statement after two of their executives were caught on camera.
Houghton-Mifflin Harcourt

Part 3


The third video of the Project Veritas series on Common Core shows a former executive for Pearson, the country’s leading textbook publishing company, admitting that elements of Common Core intentionally push elitist indoctrination upon students. In the video, Kimberly Koerber, a former executive for Pearson who now works for National Geographic, was caught on camera justifying the Common Core curriculum on the grounds of anti-American and unconstitutional values. “People that are not educated, Fox TV viewers, think that Common Core comes from the educated liberal groups and that’s why they are against it. They don’t know anything about it,” revealed Koerber to undercover Project Veritas journalists.

“The dead white guys did not create this country” and “Damn the Second Amendment” are examples of other statements made by Koerber on hidden camera.


Koerber FIRED.

After the release of our video, Koerber was fired by National Geographic. Project Veritas

Pearson Responds

Pearson, the number one textbook publishing company and profiteer of Common Core responded to the video with this statement.

Part 4

Hidden Vid: Common Core Insider Reveals Info About LA Bid Rigging Scandal

The fourth video of the Project Veritas series on Common Core shows a former executive for Houghton Mifflin Harcourt, the country’s second leading textbook publishing company, alleging that the textbook industry is more about politics and money than education. Again, Project Veritas undercover journalists used hidden video cameras to capture what textbook executives would never say in public. In the video video, Gilbert Garcia, a former executive who worked for Houghton Mifflin for 31 years, claims that the textbook industry is not based on merit and that politics often impact contractual procedures. “I’m going to share this, but it never came from me, the reality was that the evaluations that were done on all the supposed competitors, Pearson was not the real winner, yet Pearson got the contract,” said Garcia.

The contract Garcia is referring to is a 1.3 billion dollar deal to put Apple iPads loaded with curriculum into the Los Angeles public school system, a deal that was made in 2013. All of the top textbook publishers wanted to bid for that contract, but according to Garcia, the bidding was rigged, and Pearson, the country’s largest textbook publisher, received the contract. “You have a conflict of interest, you have an evaluation that led to the selection of a company that wasn’t even clearly the number one company,” said Garcia. When an undercover Project Veritas journalist asked Garcia why it was not known to the public that Pearson was not the number one publisher and why the news had not yet reported on the issue, Garcia said, “because it was an evaluation that was done behind closed doors…Maybe somebody hasn’t discovered it yet.”


Phyllis Schlafly Response

Author and Political Activist Phyllis Schlafly wrote a response to our Common Core Investigation.

Featured In

Major Media Coverage

1/12/16 "Conservative activist James O’Keefe targets Common Core with new hidden-camera video" The Washington Post

1/12/16 "EXCLUSIVE: Textbook sales leader says national Common Core education standards are 'all about the money' as teacher insists bureaucrats created a 'new f**king system that f**king sucks to sell more books'" Daily Mail

1/12/16 "James O'Keefe takes aim at Common Core in new undercover video" The Hill


Additional Media Coverage

1/14/16 "Conservative muckraker O'Keefe on why he believes 'Common Core' is corrupt" NY Business Journal

1/21/16 "Exclusive: Former Pearson Exec Reveals Anti-American Agenda in Common Core" Breitbart

1/26/16 "UPDATE: NatGeo Consultant Sends ‘Cease and Desist’ Demand, Claims She Was Fired After Breitbart Reports Project Veritas Common Core Exposé" Breitbart

1/23/16 "Common Core Publishing Exec Bashes 'Dead White Guys', Fox News, and the Second Amendment" Inquisitr

1/21/16 "James O’Keefe’s Common Core Videos Are Just The Tip Of The Iceberg, Part II" The Federalist

1/23/16 "Undercover Video Shows Common Core Executive Bashing The Second Amendment Daily Wire

1/27/16 "Schoolbook exec: Common Core deals are rigged

1/12/16 "Project Veritas releases new UNDERCOVER video on Common Core The Rightscoop

1/21/16 "Marketing Exec for Textbook Publishing Giant Reveals ANTI-AMERICAN Agenda in COMMON CORE" Right Wing News

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